Identify which people (Influencers and Decision Makers) in what Companies will have the highest propensity to buy what you offer, understand why they will buy it and buy it from you vs your competitors.
The Mindset, Skillset, Knowledge and Values that helps and guides Prospects and Customers to buy solutions that will help them overcome problems, risks & frustrations….so that they can achieve their goals, objectives and KPIs
“It was a pleasure working for James. He exhibited extraordinary leadership qualities. He is one of the few Sales Directors I have worked with who can make a difference”